Where Engineering Precision
Meets Creative Persuasion
FLUIDS is built for a new era — where content is not decoration, it’s strategy. We’re the content-first creative unit under FLUIDS, engineered to work where others hesitate: in the deep end of technology, engineering, and data-heavy domains.
Thoughts & ideas
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How to Use Whitepapers as a Marketing Tool and Thought Leadership Asset
Whitepapers are no longer just internal documents or product explainers — they’re powerful tools to drive awareness, build authority, and generate leads. At FLUIDS, we use whitepaper writing services not just to inform — but…
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How Corporate Films Help You Win the Right Clients, Not Just Views
Many businesses invest in sleek videos — and still don’t get the clients they hoped for. Why? Because most corporate films are made to impress, not to connect. At FLUIDS, we approach corporate film making…
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AI Needs More Than Code: It Needs a Business Case
A Strategic View: By Anindya Sengupta We’re living through one of the biggest technology shifts in history, with Artificial Intelligence (AI) leading the charge. From taking over routine tasks to supporting complex decisions, AI has quickly…
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The curious case of content writing in the era of LLM
Prefix: When Machines Started Writing It started as an experiment. Large Language Models (LLMs) like ChatGPT, Claude, and Gemini began as tools to assist writers, marketers, and researchers. Fast forward a few years, and they…
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The Rise of Data-Driven Storytelling
How Brands can Turn Numbers into Narratives Most companies are sitting on a mountain of data. But very few know how to use it to tell a clear, honest story.That’s where data-driven storytelling comes in…
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How to Prepare for an AI‑First Future
A Strategic Playbook for Leaders In a recent publication from Boston Consulting Group, leaders were presented with a clear set of steps to prepare for an AI‑first future: build a business-led AI agenda, test use…